Decorative LightingE-commerceWebsiteDesign System2026
LitMeUp
A decorative lighting catalogue that had to browse like a showroom and check out like a shop. We built both, from scratch.
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Digital Growth StudioGujarat, India
A website design and development studio in Gujarat, India. Strategy, design, engineering and growth — brought together so the site actually earns something.
Gujarat, India
Positioning
We combine strategy, design, development and digital marketing to build digital systems that help businesses grow.
Not a website as a deliverable. A digital presence that earns attention, holds it, and converts it — measured, then improved.
Services
Seven disciplines, one team. Most engagements use three or four of them — we will tell you which, and which you can skip. Each one has its own page.
Custom-designed websites built around the business, the audience and the goal — not around a theme someone else picked.
Creative direction · UX architecture · UI design · Frontend build · CMS · Responsive QA
Technical SEO, on-page structure and content architecture that make a site legible to search engines and to people.
Technical audit · Site architecture · On-page optimisation · Schema markup · Content mapping · Search Console setup
Campaign setup, tracking, creative strategy and the conversion path that has to exist before spend makes sense.
Account & pixel setup · Conversion tracking · Audience strategy · Creative direction · Campaign management · Reporting
Single-purpose pages built for one campaign, one audience and one action — measured, then improved.
Offer & message strategy · Copywriting · Design & build · Analytics · A/B testing · Iteration
Updates, security patches, performance work, fixes and someone who answers when something breaks.
Security patching · Uptime monitoring · Backups · Performance tuning · Content updates · Priority support
Domain purchase, DNS, hosting, SSL and email routing — set up once, correctly, in your name.
Domain registration · DNS configuration · Hosting setup · SSL · Email routing · Ownership handover
Strategic work across the site, search, advertising and conversion — the compounding part, not the campaign part.
Quarterly strategy · Conversion optimisation · Analytics & dashboards · Content plan · Continuous improvement · Growth reporting
Selected work
Live products, not mockups. E-commerce, manufacturing software and internal tooling built for businesses in Gujarat and running in production today.
Decorative LightingE-commerceWebsiteDesign System2026
A decorative lighting catalogue that had to browse like a showroom and check out like a shop. We built both, from scratch.
View case study

Industrial ManufacturingManufacturing SoftwareWeb AppOperations2026
An exporter running production, stock and every customer order through WhatsApp threads. We replaced the threads with one system.
View case study
Lighting ManufacturingPWAInventory SystemSales Tooling2026
Inventory and sales for a lighting manufacturer, in one installable app that works on the warehouse floor and in front of a customer.
View case studyProcess
Three stages, in this order, every time. The order is the point — most failed projects skipped the first one.
01
We understand the business before we design anything for it.
Who buys, why they hesitate, what the competition already owns, and what the site actually has to accomplish. This is the stage that decides whether everything after it is useful or merely attractive.
Deliverables
02
We turn the strategy into something you can see and click.
Creative direction first, then structure, then surface. You see real design against real content, not a themed mockup filled with lorem ipsum that falls apart the moment the words arrive.
Deliverables
03
We develop it, launch it, and keep making it better.
Hand-written frontend code, real performance budgets, analytics wired before launch rather than after. Then the part most projects skip: measuring what happens and improving it on a schedule.
Deliverables
Why us
There is no account management layer here. The person who sets the strategy is the person who directs the design, and they sit next to the person writing the code. That is deliberate — it is also the reason things do not get lost between briefs.
Clients
Decorative Lighting
A decorative lighting catalogue that had to browse like a showroom and check out like a shop. We built both, from scratch.
Industrial Manufacturing
An exporter running production, stock and every customer order through WhatsApp threads. We replaced the threads with one system.
Lighting Manufacturing
Inventory and sales for a lighting manufacturer, in one installable app that works on the warehouse floor and in front of a customer.
Engagement
We scope and price per project, and you get the number before you commit to anything. These are the three shapes that engagement usually takes.
Starter
A site that explains the business properly, set up correctly, owned entirely by you.
Growth
The site, plus the search and advertising work that makes it earn its keep.
Scale
A retained relationship with a quarterly plan, measured against numbers agreed up front.
FAQ
It depends on scope, and we tell you the number before you commit to anything. Most projects we take on sit between a focused marketing site and a multi-section site with a content system behind it. Send us what you have in mind and you will get a real figure with the scope it covers, not a range designed to be negotiated. Our guide to website costs in India breaks down what actually moves the price.
Typically six to ten weeks from kickoff for a marketing site, with discovery and design taking roughly the first half. The variable is rarely us — it is how quickly content, approvals and access come back. We tell you at the start exactly what we need from you and when.
We are based in Gujarat, India, and most of our clients are here — Ahmedabad, Surat, Vadodara and Rajkot. We work with businesses anywhere in India, and remote engagements run the same way: the same three people, the same process, video instead of a meeting room.
Yes, and we register both in your name. Your domain, your hosting account, your DNS, your credentials. If you ever leave, you take everything with you without asking us for permission.
Yes. Technical SEO is built into every site we ship — structure, schema, speed and crawlability. Ongoing content and search strategy is separate work, and we will be honest about whether you need it.
Yes — setup, tracking, creative direction and ongoing management for Facebook and Instagram. We generally will not run ads to a page we have not looked at, because a campaign pointed at a weak page mostly buys you an expensive lesson.
Often, yes. We start by working out what is worth keeping. Sometimes that is the content and the search equity and we rebuild around them; sometimes the honest answer is that a rebuild costs less than a rescue. You will get that answer straight.
Yes. Anything meant to change regularly is editable without touching code, and we hand over a walkthrough recorded against your actual site rather than a generic manual.
Yes — patching, backups, uptime monitoring, performance and content updates, on a monthly retainer. You message a person, not a ticket queue.
We watch the analytics for the first month and fix what the real traffic exposes, because it always exposes something. After that you either move to a maintenance retainer or take it from there yourself, with everything documented either way.
Tell us what you are working on, where you want it to go, and what is not working today. We reply within one working day, usually with questions. If it is a fit we will propose scope and a number; if it is not, we will say so and point you somewhere better.
Next step
Tell us what you’re working on, where you want to go, and what isn’t working today. We read every enquiry ourselves and reply within one working day.